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Perfect 50

Inspired by Purpose · Amouage · Top Quality

Dhs. 120.25 Dhs. 160.33

Free UAE delivery on orders AED 200 and above.

Authentic craftFine fragrance, selected with care
Secure checkoutProtected payment experience
Made to lingerA memorable long-lasting trail
Fragrance story

Purpose 50 by Amouage is a profound and highly concentrated Woody Spicy fragrance, launched in 2025 as part of the "Exceptional Extraits" collection. This version is a 50% concentration (Extrait) of the original Purpose, crafted by perfumer Quentin Bisch. It is designed to be an intense, vertical scent that feels like a spiritual awakening, leaning heavily into mineral, smoky, and cold-spice elements.

The fragrance is a masterclass in modern perfumery, utilizing high-quality synthetic captives like Akigalawood to create a vibrating, "electrified" woodiness. It opens with a sharp, cold snap of pimento and frankincense, transitions into a rugged, earthy heart of vetiver and papyrus, and dries down into a monumental, long-lasting base of mystical woods and suede.

  • Top Notes: Bergamot, Pink Pepper, Pimento Berry, and Frankincense.

  • Middle Notes: Rose, Sand Vetiver, Papyrus, and Akigalawood.

  • Base Notes: Saffron, Suede, Mystikal, and Akigalawood.

Product details
Collection
True Essence Premium Oils
Type
Unisex
House
True Essence Perfumes
Delivery & care

Orders are prepared with care in Dubai. Keep your fragrance in a cool, dry place away from direct sunlight to preserve its character.

Behind the fragrance

Where every note tells a story

Purpose 50 by Amouage is a profound and highly concentrated Woody Spicy fragrance, launched in 2025 as part of the "Exceptional Extraits" collection. This version is a 50% concentration (Extrait) of the original Purpose, crafted by perfumer Quentin Bisch. It is designed to be an intense, vertical scent that feels like a spiritual awakening, leaning heavily into mineral, smoky, and cold-spice elements.

The fragrance is a masterclass in modern perfumery, utilizing high-quality synthetic captives like Akigalawood to create a vibrating, "electrified" woodiness. It opens with a sharp, cold snap of pimento and frankincense, transitions into a rugged, earthy heart of vetiver and papyrus, and dries down into a monumental, long-lasting base of mystical woods and suede.

  • Top Notes: Bergamot, Pink Pepper, Pimento Berry, and Frankincense.

  • Middle Notes: Rose, Sand Vetiver, Papyrus, and Akigalawood.

  • Base Notes: Saffron, Suede, Mystikal, and Akigalawood.

Good to know

Fragrance Q&A

A few useful answers to help you wear, enjoy and care for your True Essence fragrance.

01How should I apply my fragrance?

Apply to pulse points such as the wrists, neck and behind the ears. For a softer trail, mist lightly onto clothing from a short distance.

02How can I make the scent last longer?

Apply fragrance to moisturized skin and avoid rubbing your wrists together after spraying. Store the bottle away from heat, humidity and direct sunlight.

03Can I layer this fragrance?

Yes. Fragrance layering is a personal choice. Start with light applications and pair scents that share complementary notes so the composition stays balanced.

04How should I store my perfume?

Keep the bottle upright in a cool, dry place away from direct sunlight and large temperature changes to help preserve the fragrance.

Perfect 50 Inspired by Pu...Dhs. 120.25